Produktbild: Advancing Higher Education
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Advancing Higher Education New Strategies for Fundraising, Philanthropy, and Engagement, Second Edition

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

17.09.2026

Herausgeber

Worth Michael J. + weitere

Verlag

Bloomsbury USA

Seitenzahl

328

Maße (L/B/H)

22,9/15,2/2,5 cm

Gewicht

454 g

Auflage

2. Auflage

Sprache

Englisch

EAN

9798765162729

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

17.09.2026

Herausgeber

Verlag

Bloomsbury USA

Seitenzahl

328

Maße (L/B/H)

22,9/15,2/2,5 cm

Gewicht

454 g

Auflage

2. Auflage

Sprache

Englisch

EAN

9798765162729

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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Die Leseprobe wird geladen.
  • Produktbild: Advancing Higher Education
  • Acknowledgments
    Introduction
    Michael J. Worth and Matthew T. Lambert
    Part I: Advancement in Higher Education
    Chapter 1: The Present and Future of Higher Education
    Matthew T. Lambert
    Chapter 2: History and Growth of Institutional Advancement
    Michael J. Worth
    Part II: Foundations of Advancement
    Chapter 3: Strategic Planning and Advancement
    James M. Langley
    Chapter 4: Marketing and Communications
    Teresa Flannery
    Chapter 5: The Integrated Advancement Program
    Michael C. Eicher and Jennifer Keyes
    Part III: Raising Funds from Individuals
    Chapter 6: Cultivating a Reimagined University Community
    Armin Afsahi
    Chapter 7: Annual Giving: Strategies for Lifetime Philanthropic Engagement
    Daniel H. Frezza
    Chapter 8: Major and Principal Gifts
    Matthew Eynon and Ronald J. Schiller
    Chapter 9: Planned Giving
    Jeff Comfort
    Part IV: Campaigns and Project-Based Fundraising
    Chapter 10: Comprehensive Campaigns: Looking Back, Looking Forward
    Fritz W. Schroeder and Ashlyn W. Sowell
    Chapter 11: Giving by Corporations, Foundations, and Other Organizations: From Early Days to New Directions
    Joanna Glickler and Jennifer Lawrence
    Part V: Engaging Constituencies
    Chapter 12: Engaging the Next Generation of Philanthropists
    Kestrel A. Linder
    Chapter 13: Growing Women's Philanthropy: Five Essential Principles for Success
    Valerie Cushman
    Chapter 14: Expanding the Circle: Advancing Engagement for All Alumni
    Matt Carcella
    Chapter 15: International Fundraising
    Rachel Sandison and Frances Shepherd
    Part VI: Understanding Institutional Settings
    Chapter 16: Institutionally Related Foundations in Public Colleges and Universities
    James H. Moore Jr.
    Chapter 17: Community College Advancement
    Gretchen D. Wood
    Chapter 18: Activating Academic Units in Advancement
    Mark A. Petersen
    Chapter 19: Aligning the Governing Board, President, and Advancement Team
    James T. Harris and Richard P. Virgin
    Part VII: Managing and Supporting Advancement Programs
    Chapter 20: Recruiting and Retaining Advancement Officers: A High-Performance,
    High-Human Approach
    Annamarie Bezzerides
    Chapter 21: Advancement Services
    Caroline S. Chang
    Chapter 22: The Future of Fundraising: Artificial Intelligence in Advancement
    Adam Martel
    Chapter 23: Integrating Advancement and Career Services
    Kathleen Powell
    Conclusion
    Michael J. Worth and Matthew T. Lambert
    Index
    About the Contributors