Sustainable Entrepreneurship Case Studies, Approaches, and Tools for Ecosystems, Business Models, and Technologies

Daniel Schallmo is a Full Professor and a Director of the Institute for Entrepreneurship, Innovation, and Sustainability at Neu-Ulm University of Applied Sciences in Germany. In the context of digitalization, his work and research focus on business model innovation, entrepreneurship, measuring digital maturity, developing digital strategies, the digital transformation of business models, and implementing digital initiatives.

Jens Pätzmann is a Full Professor and a Director of the Institute for Entrepreneurship, Innovation, and Sustainability at Neu-Ulm University of Applied Sciences in Germany. He teaches marketing, branding, and strategy for startups and conducts research in the field of social psychology and cultural anthropology in connection to archetypes and branding.

Jens Kolb is a Full Professor and a Director of the Institute for Entrepreneurship, Innovation, and Sustainability at Neu-Ulm University of Applied Sciences in Germany. He teaches in the field of digitalization and technology management, sustainability, and marketing and branding. His research focuses on sustainable digitalization, digital transformation, and technology management.

Antonia Schulz is a Research Assistant at Neu-Ulm University of Applied Sciences (Germany) and conducts research in the field of digital entrepreneurship. She studied Information Management and Corporate Communication as well as International Enterprise Information Management at Neu-Ulm University of Applied Sciences and Oulu University of Applied Sciences (Finland).