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Produktbild: Startup Myths and Models

Startup Myths and Models What You Won't Learn in Business School

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

19.09.2023

Verlag

University Presses

Seitenzahl

288

Maße (L/B/H)

15,1/23/2,7 cm

Gewicht

432 g

Sprache

Englisch

ISBN

978-0-231-19453-2

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

19.09.2023

Verlag

University Presses

Seitenzahl

288

Maße (L/B/H)

15,1/23/2,7 cm

Gewicht

432 g

Sprache

Englisch

ISBN

978-0-231-19453-2

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Startup Myths and Models
  • Introduction
    Stage 1: The Call to Adventure: Myths About Starting a Company
    Myth #1: Build a Billion-Dollar Company
    Myth #2: Founders Start Companies to Make a Lot of Money
    Myth #3: You Have to Be First to Market
    Bonus Myth #B-1: Start Something You Are Passionate About
    Stage 2: Fuel for the Journey: Myths About Raising Money
    Myth #4: A Great Product and a Big Market Are the Most Important Things
    Myth #5: Two Guys and a Business Are Better Than Two Guys and a Plan
    Myth #6: Talk to as Many Investors as You Can
    Myth #7: Take the Highest Valuation You Can Get
    Bonus Myth #B-2: Raise as Little (as Much) Money as Possible
    Stage 3: Travel Companions: Myths About Hiring and Management
    Myth #8: Hire the Most Experienced People You Can Find
    Myth #9: Get Out of the Way and Let People Do Their Jobs, or I Can Do It Faster Myself!
    Myth #10: Better Management Causes Faster Growth
    Bonus Myth #B-3: If I own X%, Then My Stock Is worth $x!
    Stage 4: The Road of Trials: Myths About Going to Market
    Myth #11: Focus, Focus, Focus
    Myth #12: My Product Failed Because My Sales Guy Sucks
    Myth #13: If Only We Could Spend More on Marketing!
    Myth #14: Fail Fast, Pivot Quickly
    Bonus Myth #B-4: There Is No Such Thing as Bad Publicity
    Stage 5: Acquiring the Treasure: Myths About Exiting Your Company
    Myth #15: At This Rate, My Startup Will Be Worth Twice as Much Tomorrow!
    Myth #16: They’re Buying Us Because Our Product is Awesome!
    Myth #17: The Best Way to Cash Out Is to Sell or Go Public
    Bonus Myth #B-5: Upfront Cash Is Better than Stock or an Earnout
    Stage 6: The Underworld and the Return: Myths About Life and Death in a Startup
    Myth #18: Startups Are Hard Work
    Myth #19: Whew, I’m Glad That’s Over! No More Startups for Me!
    Bonus Myth #B-6: If My Startup Fails, My Life Is Over!
    Bonus Myths
    Appendix A: The Startup Market Lifecycle and Curves
    Appendix B: Meet Our Cast of Characters and Startups
    Acknowledgments
    About the Author
    Index