Rapid Sensory Profiling Techniques Applications in New Product Development and Consumer Research
Aus der Reihe
WOODHEAD PUB
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- eBook ausgewählt
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Form:Einzelkauf Download
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Sprache:Englisch
250,00 €
inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
ePUB 3
Kopierschutz
Nein
Family Sharing
Nein
Text-to-Speech
Ja
Erscheinungsdatum
01.12.2022
Herausgeber
Julien Delarue + weitereVerlag
Elsevier Science & Techn.Seitenzahl
612 (Printausgabe)
Dateigröße
36797 KB
Auflage
2. Auflage
Sprache
Englisch
EAN
9780128219379
Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest findings and recommendations on the proper choice and use of rapid product profiling methods. Each chapter is written by a key opinion leader on a specific method with discussions on theory, pros, cons and the application of each method that is demonstrated through a case study. This valuable resource educates and empowers those working in research and development on how to meet shorter product turnaround times at lower cost and with no compromise on quality.This book is not just needed by the scientific community, it is an essential must have in an industry challenged by a "speed to market" mantra.
- Includes overviews of method principles, pros and cons, and real case studies showing how to set-up, execute, analyze and present findings to stakeholders
- Provides readers with a set of tools that are more rapid, more agile, and more cost efficient when compared to more traditional methods
- Educates and empowers those working in research and development on how to meet shorter product turnaround times
- Includes overviews of method principles, pros and cons, and real case studies showing how to set-up, execute, analyze and present findings to stakeholders
- Provides readers with a set of tools that are more rapid, more agile, and more cost efficient when compared to more traditional methods
- Educates and empowers those working in research and development on how to meet shorter product turnaround times
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