Electoral Pledges in Britain Since 1918 The Politics of Promises

David Thackeray
is Associate Professor of History at the University of Exeter, UK. He is author of
Forging a British World of Trade: Culture, Ethnicity and Market in the Empire/Commonwealth, c.1880-1975
(2019) and has published extensively in the field of British political history, including
Conservatism for the Democratic Age: Conservative Cultures and the Challenge of Mass Politics in Early Twentieth Century England
(2013).





Richard Toye
is Professor of Modern History at the University of Exeter, UK. He has published widely in the fields of British, international, and imperial history. His books include
Rhetoric: A Very Short Introduction
(2013),
The Roar of the Lion: The Untold Story of Churchill’s World War II Speeches
(2013) and (with Martin Thomas)
Arguing about Empire: Imperial Rhetoric in Britain and France, 1882-1956
(2017).