How Google Works
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Sprache:Englisch
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Verlag:Yen Press
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Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
21.03.2017
Abbildungen
Illustrationen, nicht spezifiziert
Verlag
Yen PressSeitenzahl
320
Maße (L/B/H)
22,8/15,1/2,5 cm
Gewicht
334 g
Sprache
Englisch
ISBN
978-1-4555-8232-7
In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious.
Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted "smart creatives."
Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes from Google's history, many of which are shared here for the first time.
In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.
Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted "smart creatives."
Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes from Google's history, many of which are shared here for the first time.
In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.
Kundinnen und Kunden meinen
How Google Works oder "Wie die Firma Google arbeitet"
Bewertung aus Bochum am 23.06.2015
Bewertungsnummer: 882220
Bewertet: Buch (Taschenbuch)
Ein sehr cooles Buch, mit jeder Menge "Foods for Thoughts". Am Anfang klingt das Buch bisschen egoistisch, man gewöhnt sich aber daran, bei diesem Ton zu bleiben. Es wird sehr viel im Buch diskutiert, was tatsächlich in der Firma passiert, welche Kriterien auf der Arbeit wichtig sind und wie die Mitarbeiter zusammen in einer dynamischen Atmosphäre arbeiten. Eine Empfehlung für IT begeistere Menschen und Start-Up Leute. :)
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