Preface vii
Introduction ix
Chapter 1. More is Less: Mental Avarice and Mass Information 1
1.1. The revolution of the cognitive market 1
1.2. Amplification of the confirmation bias 6
1.3. The Seattle affair 9
1.3.1. The Wason experiment 10
1.4. The theorem of information credulity 14
1.5. Filter bubbles 17
Chapter 2. Why Does the Internet Side with Dubious Ideas? 19
2.1. The utopia of the knowledge society and the empire of beliefs 19
2.2. The ditherer's problem 20
2.3. Competition between belief and knowledge on the Internet 23
2.4. Psychokinesis 27
2.5. The Loch Ness Monster 27
2.6. Aspartame 28
2.7. Crop circles 28
2.8. Astrology 29
2.9. Overview of resutls 30
2.10. How can we explain these results? 30
2.11. The Titanic syndrome 31
2.12. When Olson's paradox plays against knowledge 34
2.13. Charles Fort, his life, and his works in a few words 36
2.14. Fort products: argumentative mille-feuilles 38
2.15. The sharing of the arguments of conviction 40
2.16. A Fortean product in the making: Michael Jackson's fake death 42
2.17. When Fort reinforces Olson 44
2.18. Would you believe it! 46
2.19. It is all in the Bible, all of it 49
2.20. The transparency paradox 52
2.21. A shorter incubation period 56
Chapter 3. Competition Serves the Truth, Excessive Competition Harms It 61
3.1. Michael Jackson's son, abused by Nicolas Sarkozy 61
3.2. A "prisoner's dilemma" kind of situation 63
3.3. Presidential unfaithfulness and the burnt Koran 66
3.4. The IRC curve (information reliability/competition) 72
Chapter 4. What Can Be Done? From the Democracy of the Gullible to the Democracy of Enlightenment 77
4.1. The hope of the astrophysicist 77
4.2. The bad education 80
4.3. When gullibility looks like intelligence 83
4.4. The sum of imperfections 88
4.5. Toward cognitive demagogy 93
4.6. How to keep the illusion scholar inside us in check 96
4.7. Declaration of mental independence 98
4.8. The fourth power 102
4.9. A new form of scientific communication 104
4.10. A new militancy 106
Conclusion 109
Bibliography 111
Index 121