1. Introduction: Reasserting America in the 1970s - Hallvard Notaker, Giles Scott-Smith, David J. Snyder 2. Historical setting: the age of fear, uncertainty and doubt - Thomas W. Zeiler Part I: A new public diplomacy for a new America 3. The Devil at the crossroads: USIA and American public diplomacy in the 1970s - Nicholas J. Cull 4. The Sister City network in the 1970s: American municipal internationalism and public diplomacy in a decade of change - Brian C. Etheridge 5. The exposure of CIA sponsorship of Radio Free Europe: the 'Crusade for Freedom', American exceptionalism and the foreign-domestic nexus of public diplomacy - Kenneth Osgood 6. USIA responds to the women's movement, 1960-75 - Laura A. Belmonte 7. 'The low key mulatto coverage': race, civil rights and American public diplomacy, 1965-76 - Michael L. Krenn 8. Paintbrush politics: the collapse of American arts diplomacy, 1968-72 - Claire Bower 9. Selling space capsules, Moon rocks and America: spaceflight in U.S. public diplomacy, 1961-79 - Teasel Muir-Harmony Part II: The world responds to a reassertive America 10. America's public diplomacy in France and Italy during the years of Eurocommunism - Alessandro Brogi 11. Selling America between Sharpeville and Soweto: the USIA in South Africa, 1960-76 - John C. Stoner 12. Selling the American West on the frontier of the Cold War: the US Army's German-American Volksfest in West Berlin, 1965-81 - Benjamin P. Greene 13. Unquiet Americans: the Church Committee, the CIA and the intelligence dimension of US public diplomacy in the 1970s - Paul M. McGarr 14. Time to heal the wounds: America's bicentennial and U.S.-Swedish normalisation in 1976 - M. Todd Bennett 15. 'Something to boast about': Western enthusiasm for Carter's human rights diplomacy - Barbara Keys 16. To arms for the Western Alliance: the Committee on the Present Danger, defense spending and the perception of American power abroad, 1973-80 - John M. Rosenberg 17. Afterword: selling America in the shadow of Vietnam - Robert J. McMahon Index