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  • Produktbild: Understanding the Music Industries
  • Produktbild: Understanding the Music Industries

Understanding the Music Industries

46,99 €

inkl. gesetzl. MwSt., Versandkostenfrei

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

14.12.2012

Verlag

Sage Publications

Seitenzahl

250

Maße (L/B/H)

24,4/17/1,4 cm

Gewicht

438 g

Sprache

Englisch

ISBN

978-1-4462-0795-6

Beschreibung

Rezension

This is an invaluable book for anyone who wants to know how the modern music industry works. Students will find it clear and enjoyable to read, musicians will find it revealing and helpful, and budding music entrepreneurs will find it provides real insights. It is up-to-date, informed by the realty of the modern music business, and balances theory with practice.
Tim Wall
Professor of Radio and Popular Music Studies, Birmingham City University

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

14.12.2012

Verlag

Sage Publications

Seitenzahl

250

Maße (L/B/H)

24,4/17/1,4 cm

Gewicht

438 g

Sprache

Englisch

ISBN

978-1-4462-0795-6

EU-Ansprechpartner

Kolibri 360 GmbH
Ettore-Bugatti-Straße 6-14
51149 Köln
DE
produktsicherheit@kolibri360.de

Herstelleradresse

SAGE Publications
1 Oliver's Yard 55 City Road
EC1Y 1SP London
GB
orders@sagepub.co.uk

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  • Produktbild: Understanding the Music Industries
  • Produktbild: Understanding the Music Industries

  • Introduction
    Questioning ¿Traditional¿ Models of the Music Industry
    Structure of the Book
    1. Studying the Music Industries
    Key Findings
    Getting Started
    Organizational Structure
    Political Economy
    Culture Industry
    Sociology
    Musicology
    Metanarrative
    Historical Analysis
    Technological Development
    Media Ecology
    Digital Technologies
    Issues
    Conclusion
    Further Reading
    2. The Recorded Music Industry
    Key Findings
    The Structure and Size of the Recording Industry
    A Brief History of the Recorded Music Industry
    The Majors: Business Structures and Characteristics
    The Independent Sector: Definitions and Types
    The Ideology of Independence
    Strategies for Dealing with Uncertainty and Risk
    Conclusion
    Further Reading
    3. Songwriting and Publishing
    Key Findings
    Songwriters, Performers and Publishers
    Motivations
    Songwriting as Commercial Practice
    Songwriting Methods and Tools
    Music Publishing
    Traditional Income Streams
    ¿New¿ Income Streams
    Sampling
    Conclusion
    Further Reading
    4. Music Production
    Key Findings
    Changing Models and the Mythology of the Recording Studio
    The Production Process
    Tracking
    Mixing
    Mastering
    Manufacturing
    Production Careers and Roles
    Project Studios, MIDI, and Other Developments
    Conclusion
    Further Reading
    5. Music Distribution
    Key Findings
    Introducing Music Distribution
    Physical Distribution
    Mass-Market Retailers
    Independent Retailers
    Second-Hand Retailers
    Online Music Distribution
    Streaming Services
    Music Media Distribution
    Unauthorized Distribution
    Conclusion
    Further Reading
    6. Music Promotion
    Key Findings
    Marketing, Branding and Gatekeeping
    The Promotional Campaign
    Music Journalism
    Radio
    Television
    Point of Sale Marketing (POS) and In-Store Music
    Sponsorships and Endorsements
    Grassroots Marketing
    Social Media/Mobile Media
    Conclusion
    Further Reading
    7. The Live Music Industries
    Key Findings
    The Resurgence of Live Music
    A Brief History of the Live Music Industry
    Motivations for Live Concert Touring
    Authenticity and Live Performance
    Live Music Sponsorship
    Roles and Responsibilities
    Live Performance Contracts
    Concert and Festival Ticketing
    The Relationship between the Recorded and the Live Music Industries
    Conclusion
    Further Reading
    8. Music Audiences
    Key Findings
    Understanding Music Audiences
    Music on the Move: From the Walkman to the iPhone
    Music and Social Media Consumption
    Heritage and Nostalgia
    Record Collecting
    Conclusion
    Further Reading
    9. Copyright and Music Piracy
    Key Findings
    Introducing Copyright
    Copyright Basics
    Key Terms in UK Copyright Law
    US Copyright Law: Key Differences
    Collection Societies
    Music Piracy
    Music Industry Responses to Piracy
    Artist Responses to Piracy
    Conclusion
    Further Reading
    10. Contractual Agreements and Relationships
    Key Findings
    Artist Management Agreements
    Music Publishing Agreements
    Recording Agreements
    Conclusion
    Further Reading
    Conclusion
    Complexity and Symbiosis
    Be Wary of Metanarratives
    Diversity and Reorganization
    Where Next?
    Glossary