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Communicating Globally Intercultural Communication and International Business

213,99 €

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

13.02.2007

Verlag

Cengage Learning

Seitenzahl

336

Maße (L/B/H)

22,9/15,2/1,8 cm

Gewicht

450 g

Sprache

Englisch

ISBN

978-1-4129-1317-1

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

13.02.2007

Verlag

Cengage Learning

Seitenzahl

336

Maße (L/B/H)

22,9/15,2/1,8 cm

Gewicht

450 g

Sprache

Englisch

ISBN

978-1-4129-1317-1

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  • Produktbild: Communicating Globally
  • Produktbild: Communicating Globally
  • Preface
    UNIT ONE: KEY CONCEPTS
    1. The Concept of International Business and a Global Marketplace
    Why Study Global Communication and International Business
    International Business, Globalism, and the Nature of Global Communication
    Political Issues and Globalization
    Economic Issues and Globalization
    Technological Issues and Globalization
    Training Challenges of a Complex Intercultural World for International Business
    Summary
    2. The Concept of Intercultural Communication and the Cosmpolitan Leader
    Defining Culture and Cultural Patterns
    The Interface of International Business, Culture, and Communication
    Cosmopolitan Leadership and an Emerging World Culture
    Summary
    3. The Concept of Cultural Synergy and the Global Organization
    The Emerging Global Landscape
    The Reconfigurable Organization and Globalism
    Corporate Cultural Models and Critical Cultural Factors
    Globalism and Cultural Synergy
    The Virtual Organization, Cultural Synergy, and the Global Marketplace
    Summary
    UNIT TWO: DEVELOPING NEW SKILLS AND INTERCULTURAL COMPETENCIES
    4. Cultural Contact and Interfacing With Others
    Relational Dialectics and Cultural Contact
    Adaptation and Building Intercultural Relationships
    Intercultural Effectiveness and Cross-Cultural Competencies
    An Expatriate¿s Journal: A Three-Year Sojourn In Singapore
    Summary
    5. The Nature of Language and Nonverbal Communication
    Characteristics of Language
    Nonverbal Communication
    Summary
    6. Intercultural Communication and Conflict Management
    Defining Intercultural Conflict
    Phases of Intercultural Conflict
    Characteristics of Intercultural Conflict
    Steps in Constructive Intercultural Conflict Management
    Conflict Negotiation, Mediation, and Arbitration
    Summary
    UNIT THREE: INTERCULTURAL COMMUNICATION AND THE NEW WORLD OF BUSINESS
    7. Cosmpolitan Leadership, Teams, and the Global Workforce
    Cosmopolitan Leadership and Leadership Competencies
    Cosmopolitan Leadership and Global Teams
    Decision-Making, Problem-Solving, and the Global Teams
    The Global Workforce and Technology
    Summary
    8. Disturbing the Equilibrium and Creating Planned Change
    Chaos, Change, and Innovation
    Strategies for Innovation and Change: Theoretical Frameworks
    Communicating About Changes
    Cross-Cultural Considerations for Implementing Change
    Taking the Long View: Seeing the Future
    Summary
    UNIT FOUR: ENTERING THE GLOBAL MARKETPLACE AND WORLD BAZAAR
    9. Doing Business in North America
    Geography and Demographics
    Case Study: The Growing Latin American Population
    Cultural Themes and Patterns
    Social, Economic, and Political Factors
    Case Study: The Cost of Terrorism
    Business Conduct and Characteristics
    Emerging Trends
    Summary
    Resource Guide
    10. Doing Business in Latin America and the Caribbean
    Geography and Demographics
    Cultural Themes and Patterns
    Social, Economic, and Political Factors
    Trade and Economic Integration
    Case Study: The Mexican Peso Crisis
    Business Conduct and Characteristics
    Emerging Trends
    Summary
    Resource Guide
    11. Doing Business in East Asia and the Pacific Rim
    Geography and Demographics
    Cultural Themes and Patterns
    Case Study: How Cultural Factors Contributed to the 1997 Asian Economic Crisis
    Social, Economic, and Political Factors
    Business Conduct and Characteristics
    Case Study: The Sino-Japanese Struggle?--Who Will Trump Asia?
    Summary
    Resource Guide
    12. Doing Business in Europe
    Geography and Demographics
    Social, Economic, and Political Factors
    Trade and Economic Integration
    The European Union and the Euro
    Case Study: The Russian Federation
    Business Conduct and Characteristics
    Emerging Trends
    Summary
    Resource Guide
    13. Doing Business in Africa and the Middle East
    Geography and Demographics
    Cultural Themes and Patterns
    Culture, Language, and Religion
    Social, Economic, and Political Factors
    Business Conduct and Characteristics
    Emerging Trends
    Summary
    Resource Guide
    Epilogue: Breaking Free and the Road Ahead
    References