Produktbild: Facing Public Interest
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Facing Public Interest The Ethical Challenge to Business Policy and Corporate Communications

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

31.08.1995

Herausgeber

Peter Ulrich + weitere

Verlag

Springer Netherland

Seitenzahl

275

Maße (L/B/H)

23,4/15,6/1,6 cm

Gewicht

442 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-0-7923-3634-1

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

31.08.1995

Herausgeber

Verlag

Springer Netherland

Seitenzahl

275

Maße (L/B/H)

23,4/15,6/1,6 cm

Gewicht

442 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-0-7923-3634-1

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Facing Public Interest
  • Business in the Nineties: Facing Public Interest.- Clash of Civilizations or World Peace through Religious Peace.- The Responsibility Enterprises Have Regarding the Big Problems of Our Time.- Public Expectations Toward Private Industry: Greenpeace’s Expectations of Companies with Regard to their Ethical and Political Responsibilities.- The General Public as the Locus of Ethics in Modern Society.- Business in Response to the Morally Concerned Public.- Entrepreneurial Performance and Public Accountability.- The Concerned Public: A Management Challenge.- Business Policy and Corporate Dialogue in the Banking Field.- Customer Focus in ABB Switzerland’s Communication Policy: An Ethical Challenge.- Business Policy and Corporate Dialogue: Future Challenges.- What Happens if Small Challenges Big?.- Corporate Responsibility and Reputation Management in Crisis Situations.- Dialogue between Corporations: Ethically Conscious Public Relations Management as Promoter of Industry-wide Agreement on Ethical Policies.- A Survey of Moral Conflicts among Norwegian Public Relations Professionals.- Corporate Responsibility and Hazardous Technology: An Example of the Interaction Process Between Industry and Society.- Environmentally Responsible Business Strategy: Packaging Company’s Response to a Critical Challenge.- Experiences with Corporate Dialogue: The Case of the Ciba-Geigy Incinerator for Special Waste.- The Marketing Dilemma: Marketers Between Consumer Wants and Ecological Requirements.- Are Economic Realities Forcing EC Europe to Abandon Social Democracy in the Workplace? Perspectives from the Boardroom in Six Member States.- Family Issues of Employees: The Case of Excel Industries, Inc — A Conflict with Public Perceptions in the United States.- Responsibility in Management: AnIssue for Personnel Development in Major Companies?.- Contributors.