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New Approach To Industrial Mar
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Methodology for Investigating Differences in Evaluation Criteria Among Industrial Buying Influences
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Industrial Adoption of Solar air Conditioning: Measurement Problems, Solutions and Marketing Implications
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Methodology for Segmenting Industrial Markets on the Basis of Buying Center Composition
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Industrial Adoption of Solar Air Conditioning: Measurement Problems, Solutions and Marketing Implications
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Methodology for Segmenting Industrial Markets on the Basis of Buying Center Composition
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Industrial Adoption of Solar air Conditioning: Measurement Problems, Solutions and Marketing Implications
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An Operational Structure for Assessing Industrial Response to Marketing Strategy: Overview
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An Operational Structure for Assessing Industrial Response to Marketing Strategy
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A new Approach to Industrial Market Segmentation
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An Empirical Study of the Industrial Marketing mix / Jean-Marie Choffray
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An Empirical Study of the Industrial Marketing mix / Jean-Marie Choffray
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