>> Geschenke finden, die Weihnachten besonders machen.

Lords of Strategy

The Secret History of the New Corporate World

The story of the men, ideas and organizations that revolutionized how we understand business.
Imagine, if you can, the world of business without corporate strategy. Remarkably, fifty years ago that's the way it was. Businesses made plans, certainly, but without understanding the underlying dynamics of competition, costs, and customers. It was like trying to design a large-scale engineering project without knowing the laws of physics. But in the 1960s, four mavericks and their posses created instigated a profound shift in thinking that turbocharged business as never before, with implications far beyond what even they imagined. In "The Lords of Strategy", renowned business journalist and editor Walter Kiechel tells, for the first time, the story of the four men who invented corporate strategy as we know it and set in motion the modern, multibillion-dollar consulting industry: Bruce Henderson, founder of Boston Consulting Group Bill Bain, creator of Bain & Company Fred Gluck, longtime Managing Director of McKinsey & Company Michael Porter, Harvard Business School professor Providing a window into how to think about strategy today, Kiechel tells their story with novelistic flair. At times inspiring, at times nearly terrifying, this book is a revealing account of how these iconoclasts and the organizations they led revolutionized the way we think about business, changed the very soul of the corporation, and transformed the way we work.
Portrait


Walter Kiechel III has been the editorial director of Harvard Business Publishing and the managing editor at Fortune magazine. He has written articles and columns on all aspects of business, and is the author of a previous book, Office Hours: A Guide to the Managerial Life (Little, Brown, 1989). He received AB, MBA, and JD degrees from Harvard, and served five years in the U.S. Navy.

… weiterlesen
In den Warenkorb
Filialabholung

Versandkostenfrei

Beschreibung

Produktdetails


Einband gebundene Ausgabe
Seitenzahl 352
Erscheinungsdatum 03.03.2010
Sprache Englisch
ISBN 978-1-59139-782-3
Verlag Harvard Business Review Press
Maße (L/B/H) 238/167/30 mm
Gewicht 678
Abbildungen mit Illustrationen
Buch (gebundene Ausgabe, Englisch)
26,99
inkl. gesetzl. MwSt.
Versandfertig in 1 - 2 Wochen
Versandkostenfrei
In den Warenkorb
Filialabholung

Versandkostenfrei

Andere Kunden interessierten sich auch für

  • 31235636
    Sharpe's Devil
    von Bernard Cornwell
    Buch (Taschenbuch)
    9,99
  • 57340445
    Good Strategy / Bad Strategy
    von Richard Rumelt
    Buch (Taschenbuch)
    9,99
  • 70728844
    Turtles All the Way Down
    von John Green
    (2)
    Buch (gebundene Ausgabe)
    14,99
  • 61749461
    The Sun and Her Flowers
    von Rupi Kaur
    (4)
    Buch (Taschenbuch)
    12,99
  • 70455348
    Harry Potter: A History of Magic
    von British Library
    Buch (gebundene Ausgabe)
    28,99
  • 46700128
    Origin
    von Dan Brown
    (1)
    Buch (gebundene Ausgabe)
    18,99
  • 17345365
    Cornelsen Senior English Library - Literatur / Ab 10. Schuljahr - Looking for Alaska
    von John Green
    (21)
    Schulbuch (Taschenbuch)
    10,60
  • 43564382
    Milk and Honey
    von Rupi Kaur
    (3)
    Buch (Taschenbuch)
    9,99
  • 1719784
    The Giver
    von Lois Lowry
    (1)
    Schulbuch (Taschenbuch)
    10,30
  • 70458566
    Harry Potter: A Journey through the History of Magic
    von British Library
    Buch (Taschenbuch)
    12,99

Kundenbewertungen


Es wurden noch keine Bewertungen geschrieben.

Wird oft zusammen gekauft

Lords of Strategy - Walter Kiechel

Lords of Strategy

von Walter Kiechel

Buch (gebundene Ausgabe, Englisch)
26,99
+
=
Online-Marketing - Ralf T. Kreutzer

Online-Marketing

von Ralf T. Kreutzer

Buch (Taschenbuch)
15,41
+
=

für

42,40

inkl. gesetzl. MwSt.

Alle kaufen