>> SSV: Eiskalt reduziert. Jetzt bis zu 70% sparen**

Influence

The Psychology of Persuasion

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

You´ll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Portrait

Robert B. Cialdini, Ph.D. holds dual appointments at Arizona State University. He is a W. P. Carey Distinguished Professor of Marketing and Regents´ Professor of Psychology, and has been named Distinguished Graduate Research Professor. Dr. Cialdini is also president of Influence At Work, an international training and consulting company based on his groundbreaking body of research on the ethical business applications of the science of influence.

… weiterlesen
In den Warenkorb
Filialabholung

Versandkostenfrei

Beschreibung

Produktdetails


Einband Taschenbuch
Seitenzahl 336
Erscheinungsdatum 01.02.2007
Sprache Englisch
ISBN 978-0-06-124189-5
Verlag Harper Collins Publ. USA
Maße (L/B/H) 20,3/13,4/2,7 cm
Gewicht 279 g
Abbildungen mit Illustrationen
Verkaufsrang 5.752
Buch (Taschenbuch, Englisch)
13,99
inkl. gesetzl. MwSt. zzgl. Versandkosten
Versandfertig innerhalb 48 Stunden
Kostenlose Lieferung ab 30 Einkaufwert
Versandkostenfrei für Bonuscard-Kunden
In den Warenkorb
Filialabholung

Versandkostenfrei

Andere Kunden interessierten sich auch für

  • Influence
    von Robert B. Cialdini
    eBook
    11,99
  • Mindhacker
    von Ron Hale-Evans, Marty Hale-Evans
    eBook
    17,99

Kundenbewertungen

Es wurden noch keine Bewertungen geschrieben.