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100 Things Every Designer Needs to Know About People

What Makes Them Tick?

Susan Weinschenk

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Beschreibung

If you want to design intuitive and engaging web sites, apps, print materials or products, then you need to know the psychology that underlies people's behavior. 100 Things Every Designer Needs to Know About People explores both the foundational and the latest research in the psychology of the conscious mind and applies it to design.

This book is not just a set of guidelines, but a deep dive into what makes people tick. Dr. Weinschenk shares the psychology research and shows lots of examples so that you can design intuitive and engaging print, web, applications and products that match the way people think, work, and play.

Produktdetails

Einband Taschenbuch
Seitenzahl 256
Erscheinungsdatum 14.04.2011
Sprache Englisch
ISBN 978-0-321-76753-0
Verlag New Riders
Maße (L/B/H) 23,1/17,9/1,7 cm
Gewicht 475 g

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  • Artikelbild-0
  • The Psychology of Design
    How People See
    How People Read
    How People Remember
    How People Think
    How People Focus Their Attention
    What Motivates People
    People Are Social Animals
    How People Feel
    People Make Mistakes
    How People Decide
    Bibliography
    INDEX